“A day in the life of” interview with Charlotte Matabaro. CEO & Co- Founder Mohecan Male Grooming

Charlotte Matabaro, CEO & Co-founder of Mohecan Male Grooming

Born in London, raised in rural Co. Waterford. I started out in retail sales then progressed to retail management. I resented smashing my monthly KPI’s in return for a pat on the back you can’t spend that. I moved to recruitment and business development to take advantage of the financial incentives, but tired of micro-management. I eventually started a male grooming business with a colleague, Marc Power in 2017. I’m proud to say, we’re the only company in Ireland producing a range of cosmetics for men.

Q1-How does your normal day begin:

I wake at 5:20 am, I set my alarm for 6:00 am but it doesn’t get a chance to go off. As soon as my eyes are open, my brain starts to yell at me to get things done. I live my life by the 7 before 11 rule. I like to achieve 7 things before 11:00 am.

Q2- What are your biggest daily challenges:

Dealing with people who only have 1 gear, I find it incredibly draining. I expect everyone to have the energy I do, it’s unrealistic I know. Most people get up at 7:00 am. I can’t understand why they are tired at 9:00 am-it feels like mid-day to me!

Q3- What do you love most about your job:

Not knowing what I’m going to wake up to. A nightmare to most, but my brain needs to be active.

Q4- What do you do to relax:

Gardening, it’s so peaceful. You lose track of time in the garden. I go out at around 7:00 am on the weekends, I’m often out until dark. I couldn’t even tell you what I do out there, it’s just pottering.

Q5- Favourite staycation destination in Ireland and why:

Boring as it is, I like to stay at home as we live near Dungarvan in Co. Waterford. We have the Comeragh mountain range, beautiful beaches and the Greenway on our doorstep. Why go anywhere? All I need is a glass of wine and the sun to shine.

Q6 Favourite holiday destination worldwide:

Frigiliana, a tiny town in southern Spain. It’s a small, simple traditional Spanish town with very little going on. It’s perfect for just switching off.

Q7 Favourite business motto:

My motto: Stop talking about starting a business. Shit or get off the pot. I have no time for pipe dreams.

Q8 Advice for young business entrepreneurs:

There’s always a reason not to start a business now. There’s never a good time, so drop what you’re doing and start today. If it works, great, if not who cares? Nobody died.