The World Travel Awards has announced the winner of Europe’s Leading Beer Tour Visitor Experience… and it’s in Dublin!
3rd October 2022: The Guinness Storehouse is officially Europe’s Leading Beer Tour Visitor Experience 2022. The Home of Guinness was announced as the category winner at the World Travel Awards gala ceremony in Mallorca, Spain on Saturday 1st October.
This is the first time the Guinness Storehouse has won the Leading Beer Tour Visitor Experience award and was the only Irish nominee in the category which this year included The Heineken Experience, Netherlands and The Budweiser Budvar Brewery, Czech Republic. The Guinness Storehouse was previously voted Europe’s Leading Tourist Attraction at the World Travel Awards in 2015.
Commenting on the accolade, Catherine Toolan, Managing Director, Diageo Irish Brand Homes, said:
“I am incredibly proud to accept this award on behalf of the team at the Guinness Storehouse. This is fantastic recognition for everyone at St. James’s Gate who are passionate about providing a world-class visitor experience and warm Irish welcome for the thousands of people we welcome each day.
“We are privileged to bring the world of Guinness to life for those visiting from near and far. Many of those who come through our famous black gates are life-long fans looking to learn more about our iconic beer and others will come to us to have their first ever taste of Guinness!
“Despite the many challenges the past few years have brought, our team has responded with dynamism and resilience at every opportunity. The tenacity of the Guinness Storehouse team, and the many nominees and winners at the 2022 World Travel Awards, is a great source of inspiration and I know that our industry will recover and emerge stronger. Congratulations to all those shortlisted.”
The World Travel Awards, now in it’s 29th year, is the most prestigious, comprehensive and sought-after awards programme in the global travel and tourism industry. The awards acknowledge, reward and celebrate excellence and are recognised globally as the ultimate hallmark of industry excellence.
Niall Gibbons, Chief Executive of Tourism Ireland, said:
“Congratulations to the Guinness Storehouse on being named Europe’s Leading Beer Tour Visitor Experience. It is a truly well-deserved accolade and testament to the hard work of the staff. Overseas visitors regularly tell us that their holiday in Ireland has surpassed their expectations and a visit to Guinness Storehouse is certainly a ‘must see’ now on everyone’s itinerary.
“This latest award will give Tourism Ireland another wonderful opportunity to continue to highlight Dublin and Ireland as a world-class destination. We look forward to continuing to work closely with the team at the Guinness Storehouse, as we welcome back our overseas visitors, coming to experience all that the Guinness Storehouse and our great city of Dublin have to offer.”
The Guinness Storehouse gives Guinness lovers the chance to experience the history, heart, and soul of Ireland’s most iconic beer. A visit to the Home of Guinness includes a behind-the-scenes look at the craft of brewing a perfect pint of the Black Stuff, an exhibition and cinema room dedicated to vintage Guinness advertising, and the chance to enjoy a pint in the Gravity Bar while enjoying Dublin’s best view. As well as the incredible history, learn about the future of Guinness and its most recent innovations including Guinness Nitro Surge, Guinness Microdraught and Guinness 0.0.
Book a visit to Europe’s Leading Beer Tour Visitor Experience 2022 at www.guinnessstorehouse.com.
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