PIC 1 SHOWS: British travel journalists with Emma Sturt, FINN Partners (right); before a boat trip with Cork Harbour Boat Hire in Cobh.
~ Over 2 million people across Britain to be inspired to sail to Ireland ~
Four travel journalists from Britain – representing various print and online publications with a combined reach of over 2.1 million readers – have been exploring Cork city, Cobh and Midleton, as guests of Tourism Ireland, Fáilte Ireland and Irish Ferries.
The group sailed from Holyhead to Dublin aboard Irish Ferries’ Ulysses. Tourism Ireland aims to encourage sustainable exploration of Ireland, so their programme included visiting some of the many great things to see and do in Cork city and county by rail, on foot, by boat and by bike.
The journalists’ busy, low-carbon itinerary included visits to the English Market and Cork City Marina, as well as a ‘Roots & Revelry’ dining experience at Callanan’s Bar – part of this year’s Cork on a Fork Fest. They continued by train to Cobh, where they visited the Titanic Experience Cobh and enjoyed a boat trip with Cork Harbour Boat Hire. They also enjoyed cycling on the Midleton to Youghal Greenway.
PIC 2 SHOWS: British travel journalists with Emma Sturt, FINN Partners (right); at Kent Station in Cork city.
As well as highlighting ease of access for British holidaymakers to Cork using ‘Sail & Rail’, the aim of this visit is to shine a spotlight on sustainable ways to enjoy Cork’s superb tourism offering through the articles and content the visiting journalists will write and share.
Judith Cassidy, Tourism Ireland’s Acting Head of Great Britain, said: “Tourism Ireland was delighted to invite this group of travel journalists to visit Cork. There really is no better way to showcase Cork’s unique appeal than by experiencing it at first-hand. Through the articles and content they create and share, the journalists will inspire their audiences to come by ‘Sail & Rail’ and experience some of the sustainable ways to enjoy Cork’s superb tourism offering for themselves. Our aim is to position Ireland as the perfect place to slow down, connect more deeply with people and landscapes and refresh. When visitors choose Ireland, dwell for longer and explore more, the economic and community benefits of tourism across the island are increased.”
