PIC SHOWS: Golf and tourism operators from Ireland with Dutch golf journalists and travel professionals at the 2025 KLM Open in the Netherlands, with Alison Crummy, Fáilte Ireland (front, second right); Eef Belckx, Tourism Ireland (front, right); and Aoife McGinn, Tourism NI (back, fourth right).
Tourism Ireland – together with Ei Travel Group, Green Golf Ball and The Causeway Hotel – attended the 2025 KLM Open golf tournament at The International golf club near Amsterdam over the weekend.
One of the oldest international open golf tournaments in Europe, the KLM Open attracts thousands of spectators each year – providing a fantastic platform to showcase our superb golf offering and inspire Dutch golfers to come and experience some of our top courses for themselves. Tourism Ireland took the opportunity to remind Dutch golfers that The Open will return to Royal Portrush next month, the Irish Open will take place at The K Club in September and that Adare Manor will host the Ryder Cup in 2027.
Karen van der Horst, Tourism Ireland’s Manager for Northern Europe, said: “Our presence at this year’s KLM Open is just one element of Tourism Ireland’s busy programme of promotions to encourage golfers in the Netherlands and other key golf markets to consider a holiday in Ireland. Golf is the world’s largest sports-related travel market and Tourism Ireland is working hard to drive home the message that Ireland offers Dutch golfers the complete package – with some of the very best golf in the world, stunning scenery and the warmest of welcomes.”
