Winning tourism business from the Nordic countries for Ireland

PIC SHOWS: Tourism companies from Ireland participating in Tourism Ireland’s 2025 Nordic trade workshop in Copenhagen, with Des Burke, Tourism Ireland (front, left); Irish Ambassador to Denmark, Elizabeth McCullough (front, centre); and Sarah Dee, Tourism Ireland (front, right).

 ~ Tourism Ireland hosts B2B workshop in Copenhagen ~

Ireland was promoted to 40 top tour operators and travel agents from Sweden, Denmark, Norway and Finland – at Tourism Ireland’s 2025 Nordic trade workshop, which took place this week in Copenhagen.

Twenty-five (25) tourism companies from Ireland took part in the workshop, meeting and doing business with the Nordic travel professionals, to inspire them to extend their Ireland offering, or to include Ireland for the first time, in their programmes for 2025 and beyond. Around 625 commercial meetings were conducted at the event.

The workshop provided a valuable opportunity for Tourism Ireland and its partners to remind the Nordic travel professionals all about the many great things to see and do around Ireland – including our great food and drink offering, fantastic accommodation options, attractions and outdoor experiences.

Sarah Dee, Tourism Ireland’s Manager for the Nordic Region, said: “We’re delighted that so many key Nordic travel professionals have taken the time to come and meet with our partners from Ireland in Copenhagen this week, to find out more about our superb tourism offering. Our aim is to connect our partners from Ireland with the influential Nordic tour operators and travel agents who bring valuable tourists to Ireland.”

Tourism companies from Ireland taking part in Tourism Ireland’s 2025 Nordic trade workshop included:

  • Abbey Group
  • Ahascragh Distillery
  • Caherconnell Stone Fort & Sheepdog Demonstrations
  • Causeway Coast & Glens
  • Culture & Heritage Tours Ireland
  • Derrie Danders
  • Dublin Discovered Boat Tours / Killary Fjord Boat Tours
  • Game of Thrones Studio Tour
  • Griffin Group
  • Kleemann Tours
  • McKeever Hotels
  • Mid Ulster District Council
  • Mourne Mountains and Ring of Gullion
  • Newbridge Silverware
  • Original Irish Hotels
  • Russborough House
  • Sandymount Hotel
  • Select Hotels of Ireland
  • Taylors Three Rock
  • The Chancery Hotel / The Grafton Hotel
  • Tourwise Ireland
  • Tifco Hotel Group
  • Travelodge Ireland
  • Visit Armagh
  • Visit Belfast

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